A parent favourite worth revisiting – automated trading cards
- Johanna Nelson
- Apr 28
- 1 min read
A product we launched back in 2024 – automated trading cards – has firmly established itself as a parent favourite. And with winter sports now back on, we thought it was worth giving it another shoutout.
Designed as both an upsell and after-sales opportunity, this fully automated product helps increase cart value while offering something fun, personalised, and engaging for families.
From customisation through to production, the entire workflow is powered by our digital press and web-to-print automation, allowing parents to personalise their order and see it move seamlessly through to production.
Watch our video to see the full process – from parent ordering and customisation through to instant web-to-print production.
It’s a strong example of how product innovation can enhance the customer experience while also supporting meaningful commercial outcomes.
If you’re not yet offering trading cards as part of your product range, it may be worth considering how this type of automated upsell could fit into your own offering.
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